Create an Effective Welcome Email Sequence
Build an email sequence to turn new subscribers into fans eager to buy your next book!
It's no secret that growing your email list is a powerful marketing tool, but what do you do with those new subscribers? How do you help them get to know you and want to buy your books?
You set up an easy, but effective, Welcome Email Sequence.
Once set up, this series of welcome emails automatically sends to your new subscribers and accomplishes the following goals:
- Introduces the new reader to you, your books, and your writing voice.
- Shows them that your books are worth purchasing at regular price.
- Makes this all happen behind the scenes without you having to do or remember anything (except occasional maintenance).
In this course, learn the structure of an effective Welcome Email Sequence and see a real-life example (my own reader welcome). We'll analyze the important parts of the example and you'll be able to use any of the wording you find helpful!
I'll also share a list of pro tips to help you turn those new subscribers into fans!
Your Instructor
Misty M. Beller writes Christian historical romance, and is a hybrid author of eleven novels, as well as a non-fiction book for authors, How to Market a Book Release.
With over ten years working in professional project management and marketing, Misty uses her experience in the corporate world to develop best practices in her writing and book marketing efforts. It is her passion to help other authors on this same journey.
Misty teaches courses and workshops at writers’ conferences around the U.S., educating authors on effective book marketing approaches and helping them apply that knowledge to their own books.